Fragrance Direct are very excited to launch of the new BOSS scent from Hugo Boss; introducing MA VIE pour Femme. Strong, Feminine and Independent. BOSS MA VIE pour Femme was inspired by the independent spirit of a woman as she pauses to indulge in the simple moments in life. It is in these moments that she is at her most captivating. She exudes a glow of femininity and confidence. Fresh, indulgent and fulfilling, this perfume, created around the cactus flower invites you to take time to savour your life.